Webinar - The DXP Myth: Avoid this Dead-End with a Future-Proofed Stack Strategy
Access this fast-paced review of how you should be thinking about your DX stack today.
Access this fast-paced review of how you should be thinking about your DX stack today.
In product selection, as in life, the key to differentiating among possible alternatives is clarity.
Education becomes more important for MarTech platforms with a more self-service model for tactical marketers.
Does it make sense to focus on the implementation partner over the technology vendor? Actually, no...
It's not a surprising move, but I think for Widen licensees, not a very welcome one.
I've vetted or co-created about two-dozen RFPs for RSG subscribers this year, and term "user" has showed up in each.
Scenarios are an important way to differentiate one product from another.
We've enhanced several existing evaluations as well as added two new vendors.
Join us to learn how to categorize and evaluate the major players in this market.
The good news is that you don't need to make Salesforce's problem your conundrum.
In this first edition, we include evaluations of nine vendors
Join us for the useful architectural analysis, stay for the usual hard-hitting vendor critiques!
Come away with a better set of questions and ideas to address with your internal team about how to scope a CDP initiative going forward.