Enterprise subscribers to RSG's Stack Advisory packages are invited to apply to our MarTech Leadership Council — an exclusive, confidential peer group that meets two to three times a year. (Tech suppliers are prohibited.)
The first meeting was held in Boston in September, 2019. See lessons learned, and what the Council had to say about two key themes: collaboration and integration.
The next in-person meeting was held in Atlanta in February, 2020. Some new themes emerged as stack leaders self-assessed their capabilities. After switching to virtual meetings in June, the Council has meet bi-monthly to discuss pandemic adaption, CDP best practices., and omnichannel personalization
The next virtual meeting will cover integrating data and content, in January, 2021.

Benefits
- Build strong relationships with peers and thought leaders through face-to-face meetings
- Obtain direct access to your most knowledgeable peers
- Have conversations with, not presentations from, thought leaders
- Enable the ability to conduct ad hoc polls on hot topics and current issues
- Address tough issues through peer assists to accelerate professional development
- Guide Real Story Group's research agenda
- Confidential, candid, vendor-free environment
How It Works
- Two seats to confidential peer group of primarily Global 2000 MarTech / CX stack leaders
- First right to reject competitor participants
- Three in-person council meetings per year, to engage directly with peers
- Participate in private Slack channel to query peers in-between meetings
This is an upgraded, Council-Level subscription. Find purchase details here. RSG must approve your application.
You can apply here.