Peer group for omnichannel stack owners.
Enterprise subscribers to RSG's Stack Advisory packages are invited to apply to our MarTech Leadership Council — an exclusive, confidential peer group that meets two to three times a year. (Tech suppliers are prohibited.)
The first meeting was held in Boston in September, 2019. See lessons learned, and what the Council had to say about two key themes: collaboration and integration.
The next in-person meeting was held in Atlanta in February, 2020. Some new themes emerged as stack leaders self-assessed their capabilities.
After switching to virtual meetings in June, 2020, the Council has met bi-monthly to discuss pandemic adaptation, CDP best practices, omnichannel personalization, integrating data and content, and marketing ops.
The next virtual meeting will be held in June, 2021, on the "New World for Data."
This is an upgraded, Council-Level subscription. Find purchase details here. RSG must approve your application.
You can apply here.