Selection Tips #14: Run Competitive Bake-Offs
Like all good things, a useful bake-off takes time and attention, since the mechanics can get tricky. But the payoff is worth it....
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Thanks for the Book Reviews!
We wanted to take a moment to say a special thank you to a few people who took the time to write extended reviews of the book....
[Live Briefing] The Right Way to Select Digital Asset Management Technology - 21 September
In this session, RSG Managing Director and Analyst Jarrod Gingras will take you on a tour of the current DAM technology landscape. You'll come away with a proven methodology for selecting the right solutions for your enterprise....
Apply Design Thinking to Technology Selection
Digital teams should replace outdated, waterfall-based approaches to selection with a more agile, adaptive process better suited to modern enterprise environments...
![[On-demand Briefing] Build a Better Business Case for WCM](http://static.realstorygroup.com:82/images/blog/Trend_image_file_1503500519.png)
[On-demand Briefing] Build a Better Business Case for WCM
In this session, RSG Founder Tony Byrne explored the key benefits the right WCM technology can provide -- as well as attendant costs....
Ten reasons why governance is like sex
We could debate what governance means — I define it as legitimized structures and processes for making effective decisions...
Is Your CRM Vendor Holding You Back?
Customer Relationship Management (CRM) technology is foundational to digital engagement and experience management. So you have to get it right. And that starts with the right vendor....
Customer Impact of Jive's Split
Aurea had assured Jive customers they were committed to the "Jive-n" internal community product, but many licensees were skeptical. In the end, Aurea jettisoned Jive-x instead. So what gives?...
RSG's Own Digital Transformation
While advising major enterprise subscribers on their digital transformation strategies and vendors, at RSG we've been on a similar journey ourselves....
Tech Selection Tips #13: Hold Demos on Your Own Terms
Demos serve as a kind of bridge between a narrative proposal and subsequent hands-on prototyping, taking an abstract process and making it more real....
![[On-Demand Briefing] How to convince your boss to fund DAM: Building the business case](http://static.realstorygroup.com:82/images/blog/Trend_image_file_1502387548.png)
[On-Demand Briefing] How to convince your boss to fund DAM: Building the business case
Access this recorded fast-paced session to learn about the key benefits that proper digital asset management promises and get the real story on the costs that you need to plan for when building a business case for your DAM project....
![[On-Demand Briefing] Revisit Your MarTech Stack](http://static.realstorygroup.com:82/images/blog/Trend_image_file_1502229483.jpg)
[On-Demand Briefing] Revisit Your MarTech Stack
Access a fast-paced briefing to learn about alternate approaches to evaluating your current MarTech stack and how to shape your enterprise architecture going forward....
Tech Selection Tips #12: Evaluate Proposals Critically
Give your team adequate time to read and evaluate, enabling your colleagues to pay particular attention to responses on user stories, architecture, and pricing — before undertaking their first downselect decision-making....
Do You Need Digital Asset Management?
How do you know if you need Digital Asset Management technology in your enterprise? Do any of these challenges resonate with you?...
New Book Applies Design Thinking to Tech Selection
Tony and I try to capture how design thinking can lead to better technology selection in a new book, "The Right Way to Select Technology: Get the Real Story on Finding the Best Fit."...