New to Our DAM Research -- EnterMedia and Stylelabs

We recently made two very interesting and contrasting additions to RSG's DAM vendor evaluation research.

EnterMedia

Although we still wouldn't consider the open source DAM community particularly mature, EnterMedia joins an expanding number of open source DAM vendors that we now cover.

One of the more feature-rich open source offerings, EnterMedia's largest presence is in non-profit, museums, and heritage institutions -- but due to its developer-friendly nature, it has been adapted for a wide range of commercial use cases.

EnterMedia suffers from the small size of the commercial support company that shepherds it, the still-tiny community around the product (a big deal in the open source world), and the rapid turnover of features released with inadequate testing. Still, if you have a limited budget and an IT team that can take firm ownership, EnterMedia may prove to be an option for you.

Stylelabs

Stylelabs is an integrator-turned-software company, whose product is a broader marketing content management platform with a baked-in DAM. As a prominent ADAM integrator, it honed its skills with some very large corporate clients before spinning off its own product, with a particular strength in product information management.

Should you go the DAM pure-play route, or invest in a broader platform like Stylelabs Marketing Content Hub? We weigh in on Stylelabs' transition to a product company in the latest edition of our DAM research.


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