Last year, a CMSWatch contributor argued that building a custom CMS could be shortcut to getting fired. Longtime Aussie CMS sage David Shorewalker recently argued just the opposite: buying a commercial CMS is tantamount to failure for all but the very largest web publishing efforts. We think the answer probably lies somewhere in-between, and that Shorewalker underestimates the problems companies encounter when they try to cobble together their own CMS platforms. Nonetheless, Shorewalker hints accurately at an important development: the tight relationship between major analyst firms and the commercial software products they increasingly shill...
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