Is Your Digital Marketing Situation the Worst?

  • 23-Feb-2017

A clear majority of the enterprise MarTech leaders I advise believe their digital marketing situation is "the worst." Well, there's always room for improvement, but statistically most of you cannot be the worst!

In actuality, your situation is probably not nearly as bad as you may think. You can find out where you stand by using taking the RealScore Effectiveness Assessment:

RealScore
RealScore is a numerical grade that you can use to benchmark your enterprise's capabilities

 

In just 5-10 minutes, you can score your organization's effectiveness across essential dimensions like Organizational Capacity, Digital Capabilities, and Systems Maturity for these pillars of your digital marketing ecosystem:

Get Your Digital Asset Management (DAM) RealScore

Get Your Web Content Management (Web CMS) RealScore

Get Your Campaign and Lead Management RealScore

It's free to see how you stack up against the over Effectiveness Model, but if you are a RealScore subscriber, you can see how your score compares to your industry peers, as well as receive coaching and documentation on how to improve.

If you find that you really are the worst, or you just want to be better, contact us and we'll explain how RSG can help.

Our customers say...

"The Web CMS Research was the roadmap for our entire CMS selection process. It truly provided a basis for understanding what we should look for and expect in a CMS. Above all, since we used the report as our guide, we are more than confident in our CMS selection. If we had to go through the process all over again, we'd still rely as heavily on this report as we did the first time."

Michele McDonald, IT Project Manager, University of Oklahoma

Other Web Content & Experience Management posts

TeamSite Marriage Counseling

  • August 12, 2019

Was reminded recently in a call with an RSG subscriber that some TeamSite implementations linger on, like a really bad relationship you can't seem to end. Maybe it's time for counseling?...

What Is a Real Quadrant?

  • July 16, 2019

Customers have a love-hate relationship with marketplace "quadrant" diagrams. You suspect there's something not right in the arbitrary positioning...and you're correct!...

MD