How is the DAM marketplace evolving?

  • 8-Nov-2016

RSG's Theresa Regli has been following the Digital & Marketing Asset Management marketplace for nearly ten years, watching many DAM systems grow up. In this video Theresa shares her insights on how this marketplace has evolved  — including significant recent changes.

This half-hour conversation ranged across several interesting topics, including DAM as a marketing engine, vertical industry specialization, shifting cloud architectures, the prospects for SharePoint as a DAM, and other goodies.

RSG's newly updated DAM evaluation research gives you the inside story on how all the major vendors are responding to changing market needs.

If your enterprise does not yet subscribe, obtain a complimentary DAM vendor evaluation excerpt here.

Our customers say...

"This research is an excellent review of the DAM technology marketplace. For anyone considering a DAM deployment or taking the next steps to build on an existing system, RSG's Digital Asset Management Research is an essential reference. Whatever your background or role in your particular project, you will find the information and answers that you are looking for."

John Gaylor, Head of Product Marketing, Gorkana Group

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The Real Story on Adobe DAM

  • November 15, 2019

Adobe is one of the better-known Digital Asset Management vendors, but what are they really providing?...

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