Why Your CMS Is Like a Dog

  • 16-Oct-2018

We filmed this a while back, but I was reminded of it recently after coaching a couple of RSG subscribers through some difficult Web CMS re-assessments.

To be sure, I know people who think of their CMS as more of a cat: elusive, sometimes finicky, with a mind of its own. There's some truth to that too.

The broader point here is that you should look at your more advanced digital systems a bit more like sentient beings, and think about their ongoing care and feeding. And by extension, you want to consider very carefully about which breed will present a good long-term fit for you.

RSG's research can help you there. When it comes to web content and experience management platforms, we're kind of like the AKC. Try a sample of our WCM vendor evaluations, and let me know what you think.

 

Our customers say...

"As high-end web consultants, we use a variety of research tools to keep on top of the evolving technology platforms. Among these, Real Story Group is by far the best--a sort of bible for our CMS consulting practice. We've used The Web CMS Research both to get a jump on understanding products in advance of a formal CMS selection, as well as to start the conversation about potential partnerships. It's also great when a client asks you about an obscure product -- and you can get back to them within an hour with a grounded, thoughtful appraisal of the product, knowing that the information is accurate and written by analysts with real perspective."

John Berndt, President and CEO, The Berndt Group, Ltd.

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Sitecore Plus Stylelabs: Three Takeaways

  • October 9, 2018

RSG has covered both vendors since practically their inception in our WCM and DAM evaluation research streams. Here's three quick takeaways....

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