Why Your CMS Is Like a Dog

  • 16-Oct-2018

We filmed this a while back, but I was reminded of it recently after coaching a couple of RSG subscribers through some difficult Web CMS re-assessments.

To be sure, I know people who think of their CMS as more of a cat: elusive, sometimes finicky, with a mind of its own. There's some truth to that too.

The broader point here is that you should look at your more advanced digital systems a bit more like sentient beings, and think about their ongoing care and feeding. And by extension, you want to consider very carefully about which breed will present a good long-term fit for you.

RSG's research can help you there. When it comes to web content and experience management platforms, we're kind of like the AKC. Try a sample of our WCM vendor evaluations, and let me know what you think.

 

Our customers say...

"I wish I had found your Web CMS Research six months ago. The "Pitfalls to Avoid" section is worth its weight in gold!"

Georgeann Elliott Moss, Director of Internet Publishing, Dallas County Community College District Dallas County Community College District

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