New 2022 MarTech Vendor Map
One of the favorite parts of my job is to help explain the inter-relationships among complex tech marketplaces. Invariably this is an incomplete task in a two-dimensional world, but hopefully RSG's famous subway map (see history here) can help you a bit.
Today we release the latest version for 2022. There's a lot to say here; for more details, join me for a webinar on 22 June. Here are the details.
Learn More: Webinar
In this webinar I will take you on a rapid tour of key marketplace themes.
Learn how to guide your future MarTech stack investments toward supporting omnichannel needs, and what this means for content, data, decisions, and ecommerce. If you manage your Marketing or DX/CX tech stack, this is a must-see educational session.