2018 Digital Asset Management (DAM) Market Overview

  • March 28, 2018

The Digital Asset Management (DAM) technology marketplace continues to evolve. In 2018, we see a serious bifurcation, though, between DAM platforms that can support complex marketing use cases and those that can’t. In 2018, the gap is real and is getting wider....

Sitecore versus Episerver

  • March 6, 2018

I sometimes refer to Episerver in shorthand as "a poor man's Sitecore," but as you'll see below, that's a real over-simplification...

There is STILL no such thing as a DXP

  • January 23, 2018

There is no marketplace here, because no enterprise digital leader in her right mind would actually purchase "digital experience" as a platform....

How did our 2017 predictions fare?

  • January 15, 2018

Like every analyst firm RSG makes annual predictions, but uniquely in the industry, we go back each year to evaluate our own prescience....

Do You Need a Customer Data Platform?

  • November 17, 2017

This advisory paper takes a look at CDPs: what they are, how they are different from DMPs or CRMs, and why you might need one...