New 2021 MarTech Vendor Map

One of the favorite parts of my job is to help explain the inter-relationships among complex tech marketplaces. Invariably this is an incomplete task in a two-dimensional world, but hopefully RSG's famous subway map (see history here) can help you a bit.

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Today we release the latest version for 2021.  There's a lot to say here; for more details, join me for a webinar on 14 April.  Here are the details.

Learn More: Webinar

In this recording I take you on a rapid tour of key marketplace themes, based on the very latest version of RSG’s famous “Vendor Subway Map."

Learn how to guide your future MarTech stack investments toward supporting omnichannel needs, and what this means for content, data, decisions, and operations. If you manage your Marketing or DX/CX tech stack, this is a must-see educational session.

Access here

MarTech Vendo Map


Our customers say...

"Finally, a review of MarTech suites that takes a critical look at these tools. I found it essential to understanding the promise of these solutions -- as well as some important tool and vendor weaknesses."

Alexander Deligtisch, Founder, Spliteye Multimedia

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