In the WCM world, headless is all the rage. But if you step back a bit and take an architectural view of your MarTech stack, you'll find that a "legless" approach will become much more important as the decade rolls on.
What's driving this new architecture? A new customer-centric grammar and attendant prioritization of omnichannel customer engagement. Read on at LinkedIn.
Register to learn what composability really means in a CDP context and how to distinguish vendor fluff from genuine opportunities. Come away with some conclusions that might surprise you!
Join RSG analysts for a rapid-fire tour of changes and key trends for CDPs in 2024.
Here's the MarTech Stack Leadership Council’s 2024 schedule.
Learn the best practices for selecting the right Customer Data Platform and glean practical insights on the CDP marketplace as a whole.