Episode 8: Is Your MarTech Vendor a Zombie?

Some MarTech vendors are "zombies" — drifting through the market on legacy code, outdated R&D, or dwindling venture cash. These companies often coast on old technology, legacy maintenance fees, or venture cash rather than true innovation. They may appear stable, but their products stagnate, R&D fades, and support dwindles.

In spirit of the Halloween season, in this episode, we'll explain how to spot the undead in your MarTech stack!

 

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