Can Your WCM Platform Also Be a Portal?

  • September 21, 2016

Many WCM tools now offer some “portalesque” functionality. This means they allow you to deploy portlet-like widgets to compose pages, carry out lightweight integration with other systems, personalize these components, and so forth — capabilities standard in any portal tool....

New and Updated Digital Marketing Technology Evaluations

  • August 29, 2016

The evaluations take an in-depth look at the products but also answer the all-important "so-what" for the enterprise buyer. We don't just report the "findings" but also analyze what a particular feature/approach/architecture choice means for you in terms of usage or implementation....

When Employees Need Documents on the Go

  • July 11, 2016

This frequently comes up in sales situations, where a colleague may be onsite at a customer location presenting your company’s solution. The slide below shows some of the requirements for salespeople, but could be generalized for all types of mobile employees...

Slack: The Real Story

  • June 3, 2016

Both the tech press and the mainstream publications gush over this tool as if it were the next best thing since sliced bread, but Slack is unproven for enterprise use....

Technology Selection Quick Tip: No Canned Demos

  • May 24, 2016

Always have technology vendors demo your unique use cases rather than their canned routines. A browser with a good Internet connection is much more useful here than PowerPoint slides. Insist on the former....

Is Google finally serious about the enterprise segment?

  • May 23, 2016

As a potential customer, understand that Google is signaling serious intent but that they are still in the early stages of that journey. Even for the mighty Google ambition does not automatically guarantee success...

IBM Connections versus Jive Software

  • May 17, 2016

Think of one of the great tennis rivalries of our time. Federer vs. Nadal. At the French Open, you'd bet on Nadal. But at the Wimbledon.....