[On-Demand Briefing] Revisit Your MarTech Stack

  • 10-Aug-2017

The typical enterprise employs 10 - 24 different tools in their MarTech stack, but the nature and usage of those toolsets varies widely from organization to organization.  Led by my colleague Tony Byrne, this briefing offers three new approaches to examining your MarTech architectures, to help you set effective investment priorities going forward.

In a fast-paced, 30-minute tour, Tony explored alternate approaches to evaluating your current MarTech stack, and provide practical advice for shaping your enterprise architecture going forward.

MarTech Stack

Access this briefing here.

 

Our customers say...

"I expected the quality and RSG absolutely delivered. What I did not expect are the laugh-out-loud moments of your humor shining through. Your report is a masterpiece of technical writing liberally laced with truth and a dash or two of snark. The vendor evaluations are FUN to read. I can't remember the last time I had fun reading technical information. Thank you for this awesome experience."

Leona Coffee, Director, Central Web Office National Academy of Sciences

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