2017 Digital & Marketing Asset Management Logo Landscape

  • 6-Jan-2017

The latest release in RSG's "Logo Landscape Series" is the 2017 Digital & Marketing Asset Management Logo Landscape. It shows how the 34 Digital & Media Asset Management options we evaluate in the Digital & Marketing Asset Management Report fall into four groupings:

  • Large Enterprise Suite Vendors
  • Pure-play Digital Asset Management: Primarily On-Premise
  • Pure-play Digital Asset Management: Primarily Cloud-Based
  • Open Source Digital Asset Management Projects

Digital and Media Asset Management Logo Landscape

You can download a copy here.

Of course, these categories are merely a starting point for further investigation. A smart customer will look across category segments and focus on her firm's unique needs and use-cases when seeking the right match.

For starters, I recommend identifying your key scenarios — as you can do in RSG's Real Quadrant tool.

If RSG's non-nonsense evaluations can help you make the right decisions, please let us know.

 

Our customers say...

"The Real Story Group put their trademark stamp of insight, depth of understanding, candor and overall industry smarts in The Digital & Media Asset Management Research. For anyone working to develop an understanding of what digital asset management is, or what lessons can be distilled from dozens of first- and second-generation implementations, or read a perceptive, engaging recap of the vendor landscape, this is an outstanding resource. With a level of readability that makes accessible, at-your-fingertips, and ready-to-use content, this research is a long-awaited contribution to the field of digital asset management."

David Lipsey, Klaris IP

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