On-Demand: Measuring DAM Effectiveness
Many of you have already implemented Digital & Marketing Asset Management (DAM) technology. So, how well is it going? What could you do differently to gain more value from the investments you've made?
Join Theresa Regli for a fast-paced workshop to learn how you can measure your DAM effectiveness.
She'll show you how to plot your effectiveness across multiple criteria, including information management, governance, and human capacity.
You'll learn where you need improvement, what steps to take, and how to share some necessary changes with your peers.