2016 Digital & Media Asset Management Logo Landscape

  • 17-Mar-2016

This week's release in our "Logo Landscape Series" is the 2016 Digital & Media Asset Management Logo Landscape. It shows how the 42 Digital & Media Asset Management options we evaluate in the Digital & Media Asset Management Report fall into 5 groupings:

- Enterprise Brand & Digital Asset Management

- Broadcast Media Management

- Pure-play Digital Asset Management: Primarily On-Premise

- Pure-play Digital Asset Management: Primarily Cloud-Based

- Open Source Digital Asset Management Projects

 

Digital and Media Asset Management Logo Landscape

You can download a copy here.

Of course, these categories are merely a starting point for buyers looking to build a shortlist. This is a two-dimensional grouping that gathers key competitors together, but you will likely want to cross categories as you seek the best fit.  As always, a savvy customer will look at other factors like geography, licensing, ease of use, and architectural considerations, among other.

In fact, I recommend focusing first on business objectives -- like you'll find in our Custom Short-List Builder -- as a good starting point for further research and diligence.

If RSG's hard-hitting research can help you here, please let us know.

Our customers say...

"I was thrilled at the level of detail and the depth of honesty in The Digital Asset Management Research. Other research tends to want to rate a company for gold stars or magic numbers, but glosses over the real workings and customer experiences of the given vendor. This research is more valuable, and certainly more tangible than what other analysts have put forth."

Faith Robinson, Content Strategist & Industry Thought Leader

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