Is your DAM cloud ready?

  • 28-Sep-2015

A couple of months ago, we wrote about how the cloud is changing the landscape of DAM, not only because of the proliferation of pure-play, SaaS-oriented DAM vendors coming onto the scene, but also because of larger, traditionally on-premise vendors that were rethinking their offerings -- in effect being forced to offer more turnkey alternatives to the typically long, complex installations of their longstanding systems.  

Last week, in tandem with the largest-ever Henry Stewart DAM conference in Chicago, we released further analysis on the cloud proclivity of the 43 vendors we cover.

Many historically on-premise DAM vendors have finally put together a cloud "story." Just remember that a good sales pitch does not equal experience, especially in a service-heavy cloud flavor like SaaS. Some vendors that came later to the game have chosen to focus on Azure over Amazon Web Services as a hosting provider. You, as a buyer, will carefully have to consider the many flavors of cloud before building your castle in the sky.

In the latest version of our DAM research, we not only explain the many variants of "cloud" in detail, we also rate each vendor's experience and efficacy with cloud offerings. Subscribers can access the new research here.

 

Our customers say...

"I was thrilled at the level of detail and the depth of honesty in The Digital Asset Management Research. Other research tends to want to rate a company for gold stars or magic numbers, but glosses over the real workings and customer experiences of the given vendor. This research is more valuable, and certainly more tangible than what other analysts have put forth."

Faith Robinson, Content Strategist & Industry Thought Leader

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