So I open the morning paper today and even in a groggy, pre-caffeinated state, this full-page Microsoft advertisement jolted me good.
The general gist of the ad: Office 365 is so handy that emergency responders will want to use it for things like rescuing sailors from fast-sinking ships on stormy seas.
If ever there was a campaign in need of some humorous responses, this is it. I invite you in the comments below to insert your own joke or two.
FYI, if you're interested to get the real scoop on Office 365 for collaboration and social computing, check out our vendor evaluation research.