Our Team

Our Analysts

Our analysts span three continents and a variety of backgrounds. However, we all share a passion for advocating for you, the technology customer.

Tony is the Founder of the Real Story Group.
Managing Director & Analyst
Jarrod Gingras
Jarrod Gingras is Real Story Group's Managing Director and an Analyst covering Digital Workplace and Marketing technology across the enterprise information landscape.
Vice-President, Research & Advisory
Apoorv Durga
Apoorv Durga covers Omnichannel Stack technologies, including CDPs, JOE, WCM, Ecommence, and MAP tools.
Senior Research Analyst
Sarah conducts primary and secondary research and analysis on MarTech / Ad Tech platform usage and implementation patterns.

Contributing Analysts

These friends of the Real Story Group contribute to our research and occasionally blog on this site.

Shawn is the founder of Consejo, Inc., a consultancy that specializes in web-based applications, portals, and enterprise content management.
Contributing Analyst
Kashyap is a contributing analyst at RSG, covering DAM, Marketing Automation, and Omnichannel Commerce.
Adriaan works at MBC in Dubai, and advises RSG on various technologies.
Independent Consultant
Stephanie is an independent consultant who advises on enterprise taxonomy, information architecture, search, content management, and DAM.

Key Staff

Business Manager
Karen is Real Story Group's Business Manager.
Senior Director of Marketing Operations
Elina is Real Story Group's Marketing Director.
Business Development Manager
Scott is Real Story Group's Business Development Manager.