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Impact of IBM's acquisitions for Unica customers

8-Sep-2010 By Tony Byrne

Our colleague Phil Kemelor offers a briefing for our Web Analytics research subscribers assessing IBM's recent acquisition of Unica.  To quote... More

Vendor Landscapes and Horse Races

19-Aug-2010 By Adriaan Bloem

There's an odd fascination with equestrianism in technology. Vendor landscapes are often described as horse races; there's leaders and laggards, winners and losers. That's great for gamblers, investors, and jockeys. But it's not very useful... More

IBM and Coremetrics: A Second Look

18-Aug-2010 By Tony Byrne

After discussions with several Coremetrics customers, we've taken a second look at IBM's acquisition of the web analytics vendor. To quote... More

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