WCXM Pitfall 12: Not preparing for content change
Added By Jarrod Gingras on 20-Dec-2012
Pitfall 12: Not preparing for a potential content expansion and change ... Continue Reading
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Added By Tony Byrne on 21-Dec-2012
Along with previous acquisitions in adjacent technologies, the vendor can now check off a variety of functional boxes. Enterprisey Oracle has become a (modest) force in Digital Marketing technology.
That's nice for their salespeople, who will come to your office with more goodies to ply, but what does it really offer you the customer? ... Continue Reading
Added By Jarrod Gingras on 20-Dec-2012
Pitfall 12: Not preparing for a potential content expansion and change ... Continue Reading
Added By Tony Byrne on 18-Dec-2012
Every year we make predictions about the coming annum, and every year, we go back and see how our predictions actually fared. See, for example, our assessment of our 2011 predictions.
Below I'll evaluate how our 2012 predictions (from December, 2011) held up ... Continue Reading
Added By Matt Mullen on 18-Dec-2012
McDonalds didn't want their customers to have a night off and visit the next-door Pizza Hut. So they offered pizza. It was horrible and it failed. Is it that we're savvier at buying pizza than we are technology? ... Continue Reading
Added By Kashyap Kompella on 14-Dec-2012
We're continuing to expand the breadth of our in-depth evaluations of Media Asset Management vendors. This week we've added one more vendor to our Media Asset Management evaluations line up: Cinegy. ... Continue Reading
Added By Matt Mullen on 13-Dec-2012
If you've not seen the UK show (or the local variants that exist in the US, Australia, and Germany), one of the regular features is to set a timed lap in a vehicle as part of a review. Same track, same(ish) driver, and therefore a reasonable comparison on performance.
There are some lessons here for technology buyers. ... Continue Reading
Added By Kashyap Kompella on 12-Dec-2012
It is useful to make a distinction between "implementation" scale and "usage" scale in the social software context - software factors and softer factors respectively, if you will. And the latter are often harder to crack ... Continue Reading
Added By Apoorv Durga on 12-Dec-2012
Today, I believe that as enterprises transition more to SaaS-based tools for many processes, this role will be increasingly played by cloud-based file-sharing (CFS) tools. In a cloud-connected enterprise, file-sharing platforms will become comparatively easier to integrate and potentially serve as a repository for a variety of other, SaaS-based tools ... Continue Reading
Added By Matt Mullen on 11-Dec-2012
Big Data has become simultaneously 2012's most onerous moniker of hype and seemingly a shortcut to raising investment ... Continue Reading
Added By Jarrod Gingras on 11-Dec-2012
Pitfall 11: Missing or underestimating internal change management issues ... Continue Reading
Added By Apoorv Durga on 10-Dec-2012
Cloud-based file-sharing technology has emerged as an enterprise concern, with more organizations seeking to address employee needs pro-actively by licensing approved platforms.
Our just-released Cloud File Sharing and Collaboration evaluation research takes a close look at this newly emerging marketplac ... Continue Reading
Added By Irina Guseva on 7-Dec-2012
If you're undertaking a selection of a WCXM or a DAM system, or any other piece of enterprise technology for that matter, you'll want to see a demo, to witness first-hand all the bells and whistles ... Continue Reading
Added By Theresa Regli on 6-Dec-2012
North Plains, one of the few goliaths of the DAM space, announced this week an acqusition of VYRE, a onetime web content management vendor that in the last few years shifted its focus to brand and marketing resource management. ... Continue Reading
Added By Tony Byrne on 5-Dec-2012
Yesterday Jane McConnell shared a nice tidbit from her (excellent) survey of global intranet managers, that "40% of large enterprises believe in the digital workplace."
I believe this is great progress ... Continue Reading
Added By Theresa Regli on 4-Dec-2012
Each year around this time, all the Real Story Group analysts get together to partake in some crystal-ball gazing about where the content technology market will head in the next year.
Here are our collective predictions for 2013: ... Continue Reading
Added By Tony Byrne on 30-Nov-2012
Identifying and selecting the right KM tools can prove a decisive factor in your success ... Continue Reading
Added By Shawn Shell on 30-Nov-2012
RSG advisory customers know that each new version of any technology platform carries both the promise of a better world and the agony of the upgrade. SharePoint 2013 is no exception ... Continue Reading
Added By Jarrod Gingras on 29-Nov-2012
Pitfall 10: Looking solely at the product and not enough at the vendor ... Continue Reading
Added By Matt Mullen on 29-Nov-2012
The search market has similar, if distinct challenges to address right now ... Continue Reading
Added By on 28-Nov-2012
Experienced web professionals know that with content management systems there is no such thing as an easy upgrade. Upgrades have the potential to affect your existing customizations, plug-ins, and integration code. They can turn a perfectly healthy implementation into a dysfunctional and embarrassing work-in-progress ... Continue Reading
Added By Apoorv Durga on 28-Nov-2012
Just because these tools usually target relatively simpler use cases, it does not mean they come without challenges. There are issues of mobile access, integration, security. and a host of other enterprise specific issues. We evaluate these in greater details in our forthcoming Cloud File Sharing and Collaboration report ... Continue Reading
Added By Jarrod Gingras on 27-Nov-2012
Pitfall 9: Underestimating integration and other professional service needs ... Continue Reading
Added By Kashyap Kompella on 27-Nov-2012
Now, a new corporate governance cloud hangs over KIT Digital, and we’re raising our alert ... Continue Reading
Added By Jarrod Gingras on 26-Nov-2012
Pitfall 8: Underestimating hardware needs ... Continue Reading
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