IBM renames Worklight and tightens WCM integration

  • June 9, 2015

So if you are already an IBM customer — meaning you have invested in IBM WebSphere Portal and WCM and have entitlements for MobileFirst— this is good news for you. But remember that while this combined solution can target a lot of scenarios, it remains a complex set of platforms...

Last chance to benchmark your ECM systems

  • May 22, 2015

Customers can use this survey to benchmark their own implementation against the ECM Maturity Model, a model that RSG co-created with other industry colleagues. Usability is one of several dimensions to compare yourself with peers. More than 50% of respondents found the usability of their systems lacking. How does your situation compare?...

Mind the Overhead in Digital Marketing Suites

  • May 18, 2015

When a vendor acquires another product and puts (vendors will say "integrate") that tool within an existing “suite,” it usually comes with a key side effect: overlapping features across multiple products within the suite...

Clouds vs Best-of-Breed in Digital Marketing

  • April 10, 2015

We see the same thing -- the same hype -- getting repeated in the Digital Marketing marketplace. Many vendors are pushing Digital Marketing "Clouds" -- the new moniker for suites.  And the same cast of industry analyst shills are lining up to promote them on vendors' behalf...