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Blog posts about Online Analytics

Tony Byrne

IBM and Coremetrics: A Second Look

Added By Tony Byrne on 18-Aug-2010

After discussions with several Coremetrics customers, we've taken a second look at IBM's acquisition of the web analytics vendor. To quote ... Continue Reading

Tony Byrne

Web Analytics Evaluations - Version 5

Added By Tony Byrne on 30-Jun-2010

Yesterday we released Version 5 of our Web Analytics evaluation research, with detailed evaluations of 22 vendors ... Continue Reading

Tony Byrne

First take on IBM acquiring Coremetrics

Added By Tony Byrne on 16-Jun-2010

IBM announced yesterday that it's acquiring web analytics vendor Coremetrics (dang: just after we last updated our vendor map...) ... Continue Reading

Tony Byrne

The Web Analytics Marketplace, circa 2010

Added By Tony Byrne on 21-Apr-2010

Yesterday we released our "Cross-Check" for Web Analytics vendors, circa mid-2010 ... Continue Reading

Phil Kemelor

Omniture and Adobe - a first take

Added By Phil Kemelor on 16-Sep-2009

Well, timing is a funny thing as I just wrote on Monday about the gossamer threads that are web analytics financial stability. No sooner had the proverbial ink dried than Adobe acquired Omniture ... Continue Reading

Alan Pelz-Sharpe

Making sense of CMS Watch....

Added By Alan Pelz-Sharpe on 11-Jun-2009

At CMS Watch we evaluate an awful lot of products, and making sense of all this research can be a challenge. ... Continue Reading

Phil Kemelor

What does the Google Analytics API mean for you?

Added By Phil Kemelor on 5-May-2009

You might have missed the 21 April announcement from Google Analytics regarding the public availability of its Data Export API ... Continue Reading

Phil Kemelor

CMS Watch Releases Web Analytics Association Vendor Compliance Results

Added By Phil Kemelor on 23-Apr-2009

When the Web Analytics Association (WAA) reviewed the 2008 edition of the CMS Watch Web Analytics Report, they noted that while ... Continue Reading

Phil Kemelor

Too early to judge WebTrends' new look

Added By Phil Kemelor on 14-Apr-2009

Since Alex Yoder took over the reins as CEO at web analytics vendor WebTrends in August, the company has been on an active campaign to make itself over on both the image and product development fronts ... Continue Reading

Phil Kemelor

Microsoft kills adAnalytics (a.k.a., Gatineau)

Added By Phil Kemelor on 24-Mar-2009

Like the month of March, software vendor offerings will go in like a lion and out like a lamb ... Continue Reading

Phil Kemelor

Web Analytics for Government and Non-Profits

Added By Phil Kemelor on 10-Mar-2009

Do you practice web analytics for a government agency, a non-profit organization, an educational institution, or a branch of the military? ... Continue Reading

Tony Byrne

Global web analytics marketshare conundrums

Added By Tony Byrne on 18-Dec-2008

I recently received an interesting survey from Steven Ashley, senior research analyst at Robert W Baird & Company, a financial services firm. The survey tried to figure out the analytics tools employed by the 500 most heavily-trafficked websites ... Continue Reading

Phil Kemelor

Web Analytics Market Churns for Omniture and Yahoo! Web Analytics

Added By Phil Kemelor on 13-Oct-2008

Omniture's share price tanked last week after it was downgraded by a Wall St analyst who found that ... Continue Reading

Phil Kemelor

Nedstat Sends a Message

Added By Phil Kemelor on 25-Aug-2008

Last week, European web analytics vendor Nedstat announced a new feature called "Live Segmentation" ... Continue Reading

Phil Kemelor

Is the web analytics vendor feature race over?

Added By Phil Kemelor on 16-Jul-2008

Press releases are a funny thing, I thought as I saw the announcement from JupiterResearch that ... Continue Reading

Phil Kemelor

Migrating from HBX to Omniture

Added By Phil Kemelor on 24-Jun-2008

Web Analytics Report readers know that one of the biggest issues about Omniture SiteCatalyst is the complexity of the implementation ... Continue Reading

Phil Kemelor

The challenge of mobile analytics - Part 1

Added By Phil Kemelor on 29-May-2008

Last year everyone was talking about Web 2.0; this year it's all about the mobile web ... Continue Reading

Phil Kemelor

Coremetrics releases ad hoc analysis functionality

Added By Phil Kemelor on 8-May-2008

The recently concluded eMetrics Summit was somewhat quiet on the vendor front except for the Coremetrics announcement ... Continue Reading

Phil Kemelor

Y! IndexTools...let the games begin

Added By Phil Kemelor on 20-Apr-2008

The announcement to make Yahoo! IndexTools a free service, coming so quickly on the heels of the acquisition, would seem to serve notice to ... Continue Reading

Phil Kemelor

IndexTools and WAA Standards

Added By Phil Kemelor on 25-Mar-2008

Given pervasive confusion around analytics terminology, I lauded the Web Analytics Association's August, 2007 announcement of Report Definition Standards ... Continue Reading

Phil Kemelor

Nobody's really number 1 in Web Analytics

Added By Phil Kemelor on 21-Mar-2008

"Who's number 1?" It's question people ask a lot in many domains, but especially software ... Continue Reading

Phil Kemelor

Coremetrics Connect -- old wine in new bottle?

Added By Phil Kemelor on 25-Feb-2008

Today's e-mail brought in a news release from Coremetrics' announcing Coremetrics Connect. ... Continue Reading

Phil Kemelor

Lessons Learned from Omniture's Earnings Call

Added By Phil Kemelor on 17-Feb-2008

If your vendor is a public company, listening to the quarterly earnings calls are a great way to get some insight into what to expect from the vendor in the short and long term ... Continue Reading

Theresa Regli

The 2008 Web Analytics Report

Added By Theresa Regli on 15-Jan-2008

Today we released the 2008 Web Analytics Report, evaluating 15 web analytics products. While you may have heard of ... Continue Reading

 

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