Blog posts about Avid Interplay MAM

Kashyap Kompella

Avid update - status quo vadis

Added By Kashyap Kompella on 1-May-2012

Previously, MAM was positioned as “super software” that can completely transform the processes, systems and operations of a media company. Now, Avid is more circumspect. ... Continue Reading

Kashyap Kompella

MAMma mia, it's a cornucopia - Part 1

Added By Kashyap Kompella on 27-Apr-2012

Media Asset Management is a market that's coming out of hibernation and getting ready for prime time as media companies and broadcasters prepare themselves for a multi-platform world ... Continue Reading

Kashyap Kompella

MAM, I'm a DAM

Added By Kashyap Kompella on 30-Mar-2012

Enterprises may be just now waking up to the promise and perils of video but media and broadcast companies have always been trying to manage video (and audio) content. ... Continue Reading

Theresa Regli

New to our DAM vendor evaluations - Razuna, Dalet, Pixelboxx, SCC

Added By Theresa Regli on 19-Mar-2012

Today we release version 4.2 of our Digital & Media Asset Management Report, which includes 25+ new pages of detailed evaluations of four very different vendors in the DAM & MAM markets. ... Continue Reading

Theresa Regli

New evaluations of Avid Interplay MAM and MerlinOne DAM

Added By Theresa Regli on 26-Jan-2012

Today we release an update to our Digital & Media Asset Management Report. In addition to insights on DAM Trends for 2012, we now have an in-depth 12-page evaluation of Avid's Interplay MAM, and a first look at MerlinOne. ... Continue Reading

Theresa Regli

2012 DAM and MAM Market Overview - WAVE, Avid, and North Plains making the biggest changes

Added By Theresa Regli on 24-Jan-2012

Today we publish our 2012 Digital & Media Asset Management Market Overview. Things are markedly more exciting in the DAM & MAM world as we start 2012, versus the relatively calmer 2011. Product development has picked up, in particular among mid-size and large DAM vendors, as they attempt to beef up their feature offerings to cover more of the digital & media management spectrum ... Continue Reading