Added By Tony Byrne on 8-Sep-2010
Our colleague Phil Kemelor offers a briefing for our Web Analytics research subscribers assessing IBM's recent acquisition of Unica. To quote ... Continue Reading
Added By Adriaan Bloem on 19-Aug-2010
There's an odd fascination with equestrianism in technology. Vendor landscapes are often described as horse races; there's leaders and laggards, winners and losers. That's great for gamblers, investors, and jockeys. But it's not very useful ... Continue Reading
Added By Tony Byrne on 18-Aug-2010
After discussions with several Coremetrics customers, we've taken a second look at IBM's acquisition of the web analytics vendor. To quote ... Continue Reading
Added By Alan Pelz-Sharpe on 12-Aug-2010
Explaining technical concepts -- which are often quite abstract -- can be quite a challenge. So at the Real Story Group we often try to be creative in how we go about explaining things ... Continue Reading
Added By Phil Kemelor on 19-Jul-2010
I started working the Web Analytics Report for The Real Story Group (formerly CMS Watch) three years ago. It took me six months to complete the first edition, working pretty much full time. This was a new endeavor; the only other coverage of the web analytics space was done by ... Continue Reading
Added By Tony Byrne on 12-Jul-2010
Many of our enterprise research customers are reporting an interesting trend: fewer responses to their RFPs (a.k.a., "tenders"). Even vendors they had at the top of their lists may decline to bid. This puzzles them ... Continue Reading
Added By Tony Byrne on 30-Jun-2010
Yesterday we released Version 5 of our Web Analytics evaluation research, with detailed evaluations of 22 vendors ... Continue Reading
Added By Alan Pelz-Sharpe on 22-Jun-2010
In the UK today, the new Chancellor of the Exchequer George Osbourne will announce his emergency budget details. The one thing we know in advance is that this will contain some of the most severe cuts in recent history ... Continue Reading
Added By Tony Byrne on 18-Jun-2010
Please join me for a free webinar -- "When Google Analytics Isn't Enough: Alternatives in the Web Analytics Marketplace, 2010" -- examining the pros, cons, and alternatives to Google Analytics, on Tuesday, 29 June, at 1:00pm EDT ... Continue Reading
Added By Tony Byrne on 16-Jun-2010
IBM announced yesterday that it's acquiring web analytics vendor Coremetrics (dang: just after we last updated our vendor map...) ... Continue Reading
Added By Tony Byrne on 15-Jun-2010
Here's our latest take on the marketplaces we cover. We still can't fit all the vendors we evaluate, but we're getting closer ... Continue Reading
Added By Phil Kemelor on 7-Jun-2010
A few months ago, Google promised to make it easier for website visitors to opt out of tracking by sites that employ their free Google Analytics service. Their announced solution last week strikes me as a bit of grandstanding on one hand ... Continue Reading
Added By Alan Pelz-Sharpe on 3-Jun-2010
I was myself once a systems integrator, and many of my friends still work for systems integrators. This is my roundabout way of saying sorry in advance for the following video ... Continue Reading
Added By Theresa Regli on 11-May-2010
My colleague Alan Pelz-Sharpe and I frequently engage in friendly debate. Recently, we've been discussing the pros and cons of using scoring spreadsheets in the vendor evaluation process ... Continue Reading
Added By Tony Byrne on 21-Apr-2010
Yesterday we released our "Cross-Check" for Web Analytics vendors, circa mid-2010 ... Continue Reading
Added By Theresa Regli on 8-Apr-2010
One of my favorite parts of my job is the educational aspect - helping people new to content technology understand what it does and how it works. ... Continue Reading
Added By Jarrod Gingras on 7-Apr-2010
This session will be a fast-paced debate exploring a variety of controversial ECM-related issues and trends ... Continue Reading
Added By Jarrod Gingras on 1-Apr-2010
For the last several years, I've had the honor of hosting our Stump the Consultant panel at the info360: AIIM Expo ... Continue Reading
Added By Tony Byrne on 1-Apr-2010
I'm delighted to announce today that we have just released new research on emerging technologies that will transfer live human beings to the Cloud ... Continue Reading
Added By Jarrod Gingras on 31-Mar-2010
As we continue to grow globally, we're looking for a motivated account exec in the UK or Europe ... Continue Reading
Added By Jarrod Gingras on 31-Mar-2010
Theresa Regli recently recorded this video using one of her favorite analogies: selecting the right enterprise software is a lot like selecting the right wine to have with dinner ... Continue Reading
Added By Tony Byrne on 24-Mar-2010
Is it a buyers' market for content technologies? Some enterprises believe that technology suppliers are so hungry for business that they will line up for kilometers to respond to an RFP. ... Continue Reading
Added By Jarrod Gingras on 19-Mar-2010
There are many ways to measure success of an information management project. Project leaders typically want to "help" your colleagues, but how do they know they're successful? ... Continue Reading
Added By Alan Pelz-Sharpe on 17-Mar-2010
Whilst recently working on a change management initiative for one of our multinational clients, I had a bit of an "aha!" moment. I was in the midst of explaining to the assembled team members how their future information management system ... Continue Reading
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