Boye Janus Boye

Could Amazon, Google, or Yahoo! become your CMS vendor?

23-Mar-2006

Tags: Web Content Management, Marketplace at Large, Selecting Technology

While Yahoo! has offered its PageBuilder for a while, Google has also recently entered the market with its own Page Creator and Amazon.com with an Associate Program CMS (developed by a third-party). Essentially these well-known companies are offering hosted, "page-building" services aimed at personal or small business websites. To that extent, they don't compete directly with hosted CMS services vendors -- yet. But with their awesome brands, and the general trend towards SaaS, they could all be expected to try to compete as real alternatives for the enterprise.

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