Consumer app stores must surely count as one of the major innovations in software distribution in the last few years. Can your enterprise borrow a leaf from popular app stores like Google Play and Apple iTunes in the context of your enterprise mobility initiatives?

The focus here is less on public distribution aspects of your company's B2C apps (e.g., Google's private channels or Apple's volume purchase programs) but more on distribution of internal or "B2E" apps. In this light, I'll examine the case for enterprise app stores in a public webinar tomorrow.

The webinar draws on trends from our 2014 Mobile Technology Market Analysis.

To join us, register here and mark your calendars: Thursday, January 23, 2013 12:00 noon ET / 5:00 PM UTC.

Can't make that time?  If you're an RSG subscriber, you can play the full webinar on-demand, starting later in the week.