New Buyer's Guide to Innovation Management Software

In a new advisory paper, we take a look at the very interesting category of innovation management software. Of course, these software tools won't in themselves make you an innovator or transform your enterprise overnight into an innovation powerhouse -- though some vendors' make-believe marketing pitches seem to imply that. But they can have an important role to play in your enterprise innovation initiatives.

Innovation management platforms can help you streamline and sometimes even orchestrate the different stages and steps required to turn ideas into tangible outcomes. But pick the wrong platform and instead of tailwinds that expedite your innovation journey, you’ll encounter headwinds that’ll steer you off-course.

In addition to selecting the right software, enterprise innovation champions often also wonder whether and why they need additional tools for managing innovation, particularly when they have already invested in collaboration and social software. That’s a valid question and to answer that we look at the various functional / technical services of innovation management software that makes it easier to contrast what ships with traditional collaboration tools and what if any, is the value-add of specialist innovation management software.

We also note how social software has changed internal innovation flows as well as made possible to engage external stakeholders relatively easily, giving rise to new use cases.

We conclude with an important take-away for practitioners: profiles of key vendors in the space and this can help you in generating your selection shortlists in this very crowded marketplace. Vendors evaluated in the report include BrainBank, Brightidea, HYPE Innovation, Qmarkets and Spigit.

This 32-page report is available for immediate download to our Collaboration, Digital Marketing, and WCM clients as part of their research subscription and can also be individually purchased by non-subscribers here.

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