Byrne Tony Byrne

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Demo Your Own Site

20-Jul-2003

Tags: Web Content and Experience Management, Selecting Technology, CMS

Little CMS vendor Ektron continues to innovate in some interesting ways. The company recently announced that with select prospects, it will put part of your site in its CMS and demo it for you online. Sounds like a useful way to show potentially sceptical business managers the value of automation. Of course, Ektron can do this in part because they produce a relatively simple package. After a while, they might find the volume of demand overwhelming, especially given their low price point if and when they make an actual sale from the demo. Still, we always like the try-before-you-buy approach...
Read more about it at Ektron

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