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Guseva Irina Guseva

Follow Irina on Twitter @irina_guseva

First look at Adobe Digital Enterprise Platform

6-Jul-2011

Tags: Digital and Media Asset Management, Enterprise Collaboration & Social Software, Portals and Content Integration, Web Analytics, Web Content and Experience Management, Selecting Technology, Adobe CQ5 , Omniture SiteCatalyst

 

The word adobe traces its roots to spoken Arabic (from Coptic), where it was al tub, or "the brick." Adobe's recently announced Digital Enterprise Platform (ADEP) can be described as a tub of bricks for building abodes of tablet, mobile, web, and desktop applications. The "tub" in this case is CRX -- the repository layer that Adobe took over via the Day Software acquisition.

In a recently released Advisory Paper, A First look at Adobe Digital Enterprise Platform, I examine how ADEP incorporates Adobe's longstanding LiveCycle offering, along with other related services. Although the first version of ADEP won't go live until August 2011, it represents an important attempt to rationalize and integrate a variety of Adobe tools and services under one framework, with multichannel "Customer Experience Management" as the unifying theme.

There's important long-term potential here, but the real customer value remains unproven at this time. This paper looks at the promise and the potential pitfalls of ADEP from that perspective, as well as upcoming licensing changes and implications of that.

The paper is available for our WCM, Portals, ECM and DAM subscription customers for download here.

 

    Excerpt from the Adobe CQ5 Evaluation

    Web Content Management Report looks at... Reporting in Adobe Web Experience Management

    "The platform is light on built-in system reporting services, but provides fine-grained logging capability, which makes reporting a potentially tedious exercise in log-parsing..."
    (p. 303)

    CMS Vendor Evaluations

    Learn the real strengths and weaknesses of major CMS vendors from around the world, in our Web Content and Experience Management research stream.

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