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Matthew Clapp
16-Nov-2010
Tags: Web Content and Experience Management, Industry Standards, Marketplace at Large, Mobile Computing
I admit I was a little nervous when I took this new position evaluating web content management vendors for The Real Story Group. I was sure that I would find myself completely underwater and overwhelmed by advances in technology and process automation. I'm very happy to report that this will not be an issue.
Over the past 10 years our lives as consumers of personal electronics have been turned upside-down. A little over 10 years ago there was no Google. There was definitely no iPhone. I remember a colleague in 2001 showing me something cool called "Wi-Fi" on his MacBook. Today, 10 years later, I cannot imagine going out of the house and not being able to wirelessly connect to Google on my iPhone. Yep, as consumers we have all been on a wild ride.
Unfortunately, enterprise technology missed that boat. Over the past two weeks, I have been doing demos and reading up on the latest and greatest in the WCM space. After looking at one CMS after another and one input screen after another I am reminded of the year 2000 - not the year 2010.
I wrote a blog 5 years ago called "The Silly Simplicity of ECM" that briefly outlined some of what I thought the future would bring in the world of content management. It's true that these recommendations for the future set the bar pretty high, but shouldn't the companies that are well known for managing and processing information be in the innovation vanguard? Maybe our industry will never have an Einstein or Newton but maybe we can hope for another Steve Wozniak.
Web Content Management Report looks at... Overselling TeamSite
"You need to be careful here. Systems integrators who work with multiple CMS vendors routinely cite Autonomy/Interwoven salespeople as the most aggressive in the industry, especially when it comes to bundling extra products that a customer may not need, or..."
(p. 171)
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