Formerly CMS Watch. Here's our story
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30-Jun-2010
Tags: Web Analytics, European Marketplace, Marketplace at Large, Selecting Technology, Software-as-a-Service, AT Internet: Analyzer, Omniture SiteCatalyst, Online Analytics
Yesterday we released Version 5 of our Web Analytics evaluation research, with detailed evaluations of 22 vendors.
It's a vibrant market characterized by substantial R&D investment, as well as new (and rumored) acquisitions. We're not sure the acquisitions of Omniture (by Adobe) and Coremetrics (IBM, pending) are good for you the customer, but you can check out our analysis of the pros and cons, then decide for yourself.
With this edition we also add noted French analytics vendor AT Internet to the mix.
Subscribers can download the new evaluations here. If you want a sneak preview, you can get a free sample here.
Learn the real strengths and weaknesses of eighteen major Web Analytics vendors from around the world, in our Analytics research stream.
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"This research is an excellent review of the DAM technology marketplace. For anyone considering a DAM deployment or taking the next steps to build on an existing system, Digital & Media Asset Management Research is an essential reference. Whatever your background or role in your particular project, you will find the information and answers that you are looking for."
John Gaylor, Managing Director, Henry Stewart DAM and Marketing Operations Symposium
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