Byrne Tony Byrne

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Blogs Are Dead! Long Live Blogging!

4-Feb-2009

Tags: Enterprise Collaboration & Social Software, Building Business Case, Information Architecture, Marketplace at Large

After Wired counseled "pulling the plug on your blog" late last year, I decided to came to the defense of blogging in my monthly EContent Magazine column. To quote:

 

    Surely tough economic times call for depth rather than just brevity, not to mention an understanding of complexity, rather than just scattershot opinions. This requires a real narrative. That's what blogs give us: the time and space to develop a topic.

 

I like Twitter, as far as it goes. And micro-blogging has a place in the enterprise among many other social computing tools. But don't abandon your blog just because Wired says it's cooler to tweet.

P.S. You can't comment on the EContent website, but you can leave comments below. (Friendly reminder that we don't allow anonymous posts -- have to indicate your name and title.)

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